otbt may 2022: update

may website metrics.

Let’s look at the metrics from Google Analytics, Ahrefs and Google Search Console for the domain On The Beating Travel.

traffic breakdown

traffic metrics for May 2022

The traffic growth has continued for the month. The spike in the middle is due to direct bot traffic and can be ignored. Below is the breakdown:

April 2022: 13123 sessions
May 2022: 18735 sessions
Month-on-month: 42.75% increase

ahrefs metrics

Here are the domain metrics according to Ahrefs.

Ahrefs metrics for May 2022
Ahrefs metrics for April 2022
  • Organic keywords: +800
  • Referring domains: -1

organic keywords

The number of keywords in the top 3 positions declined slightly throughout the month of May.

ad revenue for may.

Moving forward, the monthly reports will only show the advertising revenue through Ezoic.

Adverting revenue via Ezoic for May 2022.

April 2022: $83.66
May 2022: $118.47
Month-on-month: 41.60% increase

final thoughts.

Growth has been steady once again, and I expect more of the same in the peak summer months of June, July and August.

At the end of April, the aim was to get 15 articles published on the website. For May, 11 new articles were published.

Last month I was optimistic that the website would breach the $100 earnings mark for the first time. It did it with only display ads, so that’s another milestone achieved.

Similar Posts